Salt Lake City, October 7 / PRNewswire — Access Development, a leading provider of merchant-funded loyalty programs since 1984, today announced its discount network reached a benchmark of 250,000 merchants, a count that has more than doubled since 2005.
More recently, Access has expanded its partnership roster to include several top brands, including Brooks Brothers, Circuit City® and Wyndham Hotel Group, among many others.
“This is an exciting milestone and a testament to the success of our model,” explains Dave Bona, Senior Director of Partnership Marketing at Access. “We place great emphasis on consulting with our retail partners to deliver truly profitable usage and real results—it’s why top retailers come to Access.”
Access specializes in creating private-branded discount and rewards programs to help organizations increase revenue, acquire and retain customers, build loyalty, motivate employees, extend customer engagement and add value. A broad spectrum of corporations, banks, professional associations, alumni groups and a majority of US education associations rely on the vast network.
"As consumers become increasingly sophisticated and continue to demand better benefits and more services from their providers, we are pleased to turn to Access," said Brad Eggleston, Vice President of Affinion Group, Inc., an Access client since 2001. "Our members will enjoy the even greater access they have to an already-attractive list of merchants."
While clients build goodwill, retailers enjoy wide exposure to over 15 million Access members who view participating merchants as “preferred providers.” Access members tend to spend more and stay loyal, with many retailers reporting double-digit revenue increases as a result.
“Our relationship with Access has allowed us to increase exposure of our brand and reach millions of potentially new customers effectively and efficiently,” reports Scott Miller, Promotions Director at Bass & Izod. “You won’t find a more professional and responsive team in the business.”
Bona concludes, “Our clients recognize the value of our network, which is the result of a merchant philosophy that attracts the best brands.”
For information on Access solutions and merchant opportunities, call 866-714-6103.